The Customer Journey Analytics market was valued at US$ xx in 2023. The market for Customer Journey Analytics is projected to grow from US$ xx million in 2024, and is projected to reach xx by 2031, at a CAGR of xx% during the forecast period. Projected and forecast revenue values are in constant U.S. dollars, unadjusted for inflation. Product values are estimated based on manufacturers' revenue. The report offers detailed coverage of Customer Journey Analytics industry and main market trends. The market research includes historical and forecast market data, demand, application details, price trends, and company shares of the leading Customer Journey Analytics by geography. The report splits the market size, by volume and value, on the basis of application type and geography. In addition to this data, the report provides insight into drivers of market demand and strategies of suppliers. Key players are profiled, and their market shares in the global Customer Journey Analytics market are discussed. The market is segmented by types: Web Social media Mobile Email Branch/store Call center Others (surveys, promotional events, and sales representatives) It can be also divided by applications: Customer segmentation and targeting Customer behavioral analysis Customer churn analysis Campaign management Brand management Product management Others (customer loyalty and process management) And this report covers the historical situation, present status and the future prospects of the global Customer Journey Analytics market for 2021-2031. In this report, we analyze global market from 5 geographies: Asia-Pacific, Europe, North America, Middle East & Africa, South America. Finally, the report provides detailed profile and data information analysis of leading company. Salesforce IBM Adobe Systems Nice Systems SAP Verint Systems Pointillist Clickfox Quadient Kitewheel Servion Callminer Report Includes: - xx data tables and xx additional tables - An overview of global Customer Journey Analytics market - An detailed key players analysis across regions - Analyses of global market trends, with historical data, estimates for 2024 and projections of compound annual growth rates (CAGRs) through 2031 - Insights into regulatory and environmental developments - Information on the supply and demand scenario and evaluation of technological and investment opportunities in the Customer Journey Analytics market - Profiles of major players in the industry, including Salesforce, IBM, Adobe Systems, Nice Systems, SAP..... Research objectives To study and analyze the global Customer Journey Analytics consumption (value & volume) by key regions/countries, product type and application, history data from 2019 to 2021, and Forecast to 2031. To understand the structure of Customer Journey Analytics market by identifying its various subsegments. Focuses on the key global Customer Journey Analytics manufacturers, to define, describe and analyze the sales volume, value, market share, market competition landscape, Porter's five forces analysis, SWOT analysis and development plans in next few years. To analyze the Customer Journey Analytics with respect to individual growth trends, future prospects, and their contribution to the total market. To share detailed information about the key factors influencing the growth of the market (growth potential, opportunities, drivers, industry-specific challenges and risks). To project the consumption of Customer Journey Analytics submarkets, with respect to key regions (along with their respective key countries). To analyze competitive developments such as expansions, agreements, new product launches, and acquisitions in the market. To strategically profile the key players and comprehensively analyze their growth strategies.
Table of Contents Global Customer Journey Analytics Market Report 2024, Forecast to 2031 1 Scope of the Study 1.1 Customer Journey Analytics Introduction 1.2 Research Programs 1.3 Analysis of Macroeconomic Indicators 1.4 Years Considered 1.5 Methodology 1.6 Data Source 1.7 Research Objectives 2 Customer Journey Analytics Industry Overview 2.1 Global Customer Journey Analytics Market Size (Million USD) Comparison by Regions (2024-2031) 2.1.1 Customer Journey Analytics Global Main Region Market Analysis 2.2 Market Analysis by Type 2.2.1 Web 2.2.2 Social media 2.2.3 Mobile 2.2.4 Email 2.2.5 Branch/store 2.2.6 Call center 2.2.7 Others (surveys, promotional events, and sales representatives) 2.3 Market Analysis by Application 2.3.1 Customer segmentation and targeting 2.3.2 Customer behavioral analysis 2.3.3 Customer churn analysis 2.3.4 Campaign management 2.3.5 Brand management 2.3.6 Product management 2.3.7 Others (customer loyalty and process management) 2.4 Global Customer Journey Analytics Revenue, Sales and Market Share by Manufacturer 2.4.1 Global Customer Journey Analytics Sales and Market Share by Manufacturer (2019-2023) 2.4.2 Global Customer Journey Analytics Revenue and Market Share by Manufacturer (2019-2023) 2.4.3 Global Customer Journey Analytics Industry Concentration Ratio (CR5 and HHI) 2.4.4 Top 5 Customer Journey Analytics Manufacturer Market Share 2.4.5 Top 10 Customer Journey Analytics Manufacturer Market Share 2.4.6 Date of Key Manufacturers Enter into Customer Journey Analytics Market 2.4.7 Key Manufacturers Customer Journey Analytics Product Offered 2.4.8 Mergers & Acquisitions Planning 2.5 Customer Journey Analytics Historical Development Overview 2.6 Market Dynamics 2.6.1 Market Opportunities 2.6.2 Market Risk 2.6.3 Market Driving Force 2.6.4 Porter's Five Forces Analysis 2.7 Coronavirus Disease 2019 (Covid-19): Customer Journey Analytics Industry Impact 2.7.1 How the Covid-19 is Affecting the Customer Journey Analytics Industry 2.7.2 Customer Journey Analytics Business Impact Assessment - Covid-19 2.7.3 Market Trends and Customer Journey Analytics Potential Opportunities in the COVID-19 Landscape 2.7.4 Measures / Proposal against Covid-19 3 Related Market Analysis 3.1 Related Market Overview 3.2 Macro Analysis of Upstream Markets 3.3 Key Players in Related Markets 3.4 Related Markets Trend Analysis 4 Global Customer Journey Analytics Market Size Categorized by Regions 4.1 Global Customer Journey Analytics Revenue and Market Share by Regions 4.1.1 Global Customer Journey Analytics Sales and Market Share by Regions (2019-2023) 4.1.2 Global Customer Journey Analytics Revenue and Market Share by Regions (2019-2023) 4.2 Europe Customer Journey Analytics Revenue and Growth Rate (2019-2023) 4.3 APAC Customer Journey Analytics Revenue and Growth Rate (2019-2023) 4.4 North America Customer Journey Analytics Revenue and Growth Rate (2019-2023) 4.5 South America Customer Journey Analytics Revenue and Growth Rate (2019-2023) 4.6 Middle East & Africa Customer Journey Analytics Revenue and Growth Rate (2019-2023) 5 Europe Customer Journey Analytics Market Size Categorized by Countries 5.1 Europe Customer Journey Analytics Revenue and Market Share by Countries 5.1.1 Europe Customer Journey Analytics Revenue by Countries (2019-2023) 5.1.2 Germany Customer Journey Analytics Revenue and Growth Rate (2019-2023) 5.1.3 UK Customer Journey Analytics Revenue and Growth Rate (2019-2023) 5.1.4 France Customer Journey Analytics Revenue and Growth Rate (2019-2023) 5.1.5 Russia Customer Journey Analytics Revenue and Growth Rate (2019-2023) 5.1.6 Italy Customer Journey Analytics Revenue and Growth Rate (2019-2023) 5.1.7 Spain Customer Journey Analytics Revenue and Growth Rate (2019-2023) 5.2 Europe Customer Journey Analytics Revenue (Value) by Manufacturers (2019-2023) 5.3 Europe Customer Journey Analytics Revenue and Market Share by Type (2019-2023) 5.4 Europe Customer Journey Analytics Revenue and Market Share by Application (2019-2023) 6 Asia-Pacific Customer Journey Analytics Market Size Categorized by Countries 6.1 Asia-Pacific Customer Journey Analytics Revenue and Market Share by Countries 6.1.1 Asia-Pacific Customer Journey Analytics Revenue by Countries (2019-2023) 6.1.2 China Customer Journey Analytics Revenue and Growth Rate (2019-2023) 6.1.3 Japan Customer Journey Analytics Revenue and Growth Rate (2019-2023) 6.1.4 Korea Customer Journey Analytics Revenue and Growth Rate (2019-2023) 6.1.5 India Customer Journey Analytics Revenue and Growth Rate (2019-2023) 6.1.6 Southeast Asia Customer Journey Analytics Revenue and Growth Rate (2019-2023) 6.1.7 Australia Customer Journey Analytics Revenue and Growth Rate (2019-2023) 6.2 Asia-Pacific Customer Journey Analytics Revenue (Value) by Players (2019-2023) 6.3 Asia-Pacific Customer Journey Analytics Revenue and Market Share by Type (2019-2023) 6.4 Asia-Pacific Customer Journey Analytics Revenue and Market Share by Application (2019-2023) 7 North America Customer Journey Analytics Market Size Categorized by Countries 7.1 North America Customer Journey Analytics Revenue and Market Share by Countries 7.1.1 North America Customer Journey Analytics Revenue by Countries (2019-2023) 7.1.2 United States Customer Journey Analytics Revenue and Growth Rate (2019-2023) 7.1.3 Canada Customer Journey Analytics Revenue and Growth Rate (2019-2023) 7.1.4 Mexico Customer Journey Analytics Revenue and Growth Rate (2019-2023) 7.2 North America Customer Journey Analytics Revenue (Value) by Players (2019-2023) 7.3 North America Customer Journey Analytics Revenue and Market Share by Type (2019-2023) 7.4 North America Customer Journey Analytics Revenue and Market Share by Application (2019-2023) 8 South America Customer Journey Analytics Market Size Categorized by Countries 8.1 South America Customer Journey Analytics Revenue and Market Share by Countries 8.1.1 South America Customer Journey Analytics Revenue by Countries (2019-2023) 8.1.2 Brazil Customer Journey Analytics Revenue and Growth Rate (2019-2023) 8.2 South America Customer Journey Analytics Revenue (Value) by Players (2019-2023) 8.3 South America Customer Journey Analytics Revenue and Market Share by Type (2019-2023) 8.4 South America Customer Journey Analytics Revenue and Market Share by Application (2019-2023) 9 Middle East and Africa Customer Journey Analytics Market Size Categorized by Countries 9.1 Middle East and Africa Customer Journey Analytics Revenue and Market Share by Countries 9.1.1 Middle East and Africa Customer Journey Analytics Revenue by Countries (2019-2023) 9.1.2 GCC Countries Customer Journey Analytics Revenue and Growth Rate (2019-2023) 9.1.3 Turkey Customer Journey Analytics Revenue and Growth Rate (2019-2023) 9.1.4 Egypt Customer Journey Analytics Revenue and Growth Rate (2019-2023) 9.1.5 South Africa Customer Journey Analytics Revenue and Growth Rate (2019-2023) 9.2 Middle East and Africa Customer Journey Analytics Revenue (Value) by Players (2019-2023) 9.3 Middle East and Africa Customer Journey Analytics Revenue and Market Share by Type (2019-2023) 9.4 Middle East and Africa Customer Journey Analytics Revenue and Market Share by Application (2019-2023) 10 Global Customer Journey Analytics Market Segment by Type 10.1 Global Customer Journey Analytics Revenue and Market Share by Type (2019-2023) 10.2 Global Customer Journey Analytics Market Forecast by Type (2024-2031) 10.3 Web Revenue Growth Rate 10.4 Social media Revenue Growth Rate 10.5 Mobile Revenue Growth Rate 10.6 Email Revenue Growth Rate 10.7 Branch/store Revenue Growth Rate 10.8 Call center Revenue Growth Rate 10.9 Others (surveys, promotional events, and sales representatives) Revenue Growth Rate 11 Global Customer Journey Analytics Market Segment by Application 11.1 Global Customer Journey Analytics Revenue Market Share by Application (2019-2023) 11.2 Global Customer Journey Analytics Market Forecast by Application (2024-2031) 11.3 Customer segmentation and targeting Revenue Growth Rate (2015-2025) 11.4 Customer behavioral analysis Revenue Growth Rate (2015-2025) 11.5 Customer churn analysis Revenue Growth Rate (2015-2025) 11.6 Campaign management Revenue Growth Rate (2015-2025) 11.7 Brand management Revenue Growth Rate (2015-2025) 11.8 Product management Revenue Growth Rate (2015-2025) 11.9 Others (customer loyalty and process management) Revenue Growth Rate (2015-2025) 12 Market Forecast for Customer Journey Analytics 12.1 Global Customer Journey Analytics Market Size Forecast (2024-2031) 12.2 Customer Journey Analytics Market Forecast by Regions (2024-2031) 12.3 Europe Customer Journey Analytics Revenue Market Forecast (2024-2031) 12.4 APAC Customer Journey Analytics Revenue Market Forecast (2024-2031) 12.5 North America Customer Journey Analytics Revenue Market Forecast (2024-2031) 12.6 South America Customer Journey Analytics Revenue Market Forecast (2024-2031) 12.7 Middle East & Africa Customer Journey Analytics Revenue Market Forecast (2024-2031) 13 Analysis of Customer Journey Analytics Industry Key Vendors 13.1 Salesforce 13.1.1 Company Details 13.1.2 Product Information 13.1.3 Salesforce Customer Journey Analytics Revenue and Gross Margin (2019-2023) 13.1.4 Main Business Overview 13.1.5 Salesforce News 13.2 IBM 13.2.1 Company Details 13.2.2 Product Information 13.2.3 IBM Customer Journey Analytics Revenue and Gross Margin (2019-2023) 13.2.4 Main Business Overview 13.2.5 IBM News 13.3 Adobe Systems 13.3.1 Company Details 13.3.2 Product Information 13.3.3 Adobe Systems Customer Journey Analytics Revenue and Gross Margin (2019-2023) 13.3.4 Main Business Overview 13.3.5 Adobe Systems News 13.4 Nice Systems 13.4.1 Company Details 13.4.2 Product Information 13.4.3 Nice Systems Customer Journey Analytics Revenue and Gross Margin (2019-2023) 13.4.4 Main Business Overview 13.4.5 Nice Systems News 13.5 SAP 13.5.1 Company Details 13.5.2 Product Information 13.5.3 SAP Customer Journey Analytics Revenue and Gross Margin (2019-2023) 13.5.4 Main Business Overview 13.5.5 SAP News 13.6 Verint Systems 13.6.1 Company Details 13.6.2 Product Information 13.6.3 Verint Systems Customer Journey Analytics Revenue and Gross Margin (2019-2023) 13.6.4 Main Business Overview 13.6.5 Verint Systems News 13.7 Pointillist 13.7.1 Company Details 13.7.2 Product Information 13.7.3 Pointillist Customer Journey Analytics Revenue and Gross Margin (2019-2023) 13.7.4 Main Business Overview 13.7.5 Pointillist News 13.8 Clickfox 13.8.1 Company Details 13.8.2 Product Information 13.8.3 Clickfox Customer Journey Analytics Revenue and Gross Margin (2019-2023) 13.8.4 Main Business Overview 13.8.5 Clickfox News 13.9 Quadient 13.9.1 Company Details 13.9.2 Product Information 13.9.3 Quadient Customer Journey Analytics Revenue and Gross Margin (2019-2023) 13.9.4 Main Business Overview 13.9.5 Quadient News 13.10 Kitewheel 13.10.1 Company Details 13.10.2 Product Information 13.10.3 Kitewheel Customer Journey Analytics Revenue and Gross Margin (2019-2023) 13.10.4 Main Business Overview 13.10.5 Kitewheel News 13.11 Servion 13.11.1 Company Details 13.11.2 Product Information 13.11.3 Servion Customer Journey Analytics Revenue and Gross Margin (2019-2023) 13.11.4 Main Business Overview 13.11.5 Servion News 13.12 Callminer 13.12.1 Company Details 13.12.2 Product Information 13.12.3 Callminer Customer Journey Analytics Revenue and Gross Margin (2019-2023) 13.12.4 Main Business Overview 13.12.5 Callminer News 14 Research Findings and Conclusion 15 Appendix